Essentials of MBA

Programme Focus

MBA Essentials will offer insight into diverse fundamental business areas that are at the core of business decisions.
MBA Essentials will focus on enhancing participants understanding of essential management issues, expand their understanding of how business works and become a more effective decision maker.

Key Learning Objectives

To develop your business acumen
To network with a cohort of early to mid-career professionals
To learn how to work collaboratively across departments and divisions

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The MBA Essentials equips you with holistic business skills to thrive in any business environment, at a fraction of the cost and commitment of a full MBA.

MBA-ready skills not only set you apart as a working professional or MBA applicant, they also increase your long-term career development potential.

As the demand for MBA skills continues to soar, and the contemporary business environment becomes increasingly competitive, working professionals need to gain MBA-level skills in a short amount of time to get ahead.

This course balances the knowledge and theory which will enable you to think differently with the practical skills and techniques required to achieve a greater impact within your organisation.

Programme Outline

Organizational Analysis

Organizational Analysis is the process of appraising the growth, personnel, operations, and work environment of an entity. Undertaking an organizational analysis is beneficial as it enables management to identify areas of weakness, and then find approaches for eliminating the problems.

Marketing Management

Marketing Management is the organizational discipline which focuses on the practical application of marketing orientation, techniques and methods inside enterprises and organizations and on the management of a firm’s marketing resources and activities.

Strategic Management - SM

Strategic Management is the management of an organization’s resources to achieve its goals and objectives. Strategic management involves setting objectives, analyzing the competitive environment, analyzing the internal organization, evaluating strategies, and ensuring that management rolls out the strategies across the organization

Who Should Attend

• Participants who are familiar with management terms and practices.
• Participants who understand some of the core concepts covered in the BSN MBA programs.
• Participants who wants to diversify and grow their professional network.
• Participants who have broaden their understanding of how the functional areas within a business interrelate.
• Participants who have fulfilled required continuing education credits and/or professional development criteria.

Other Info

Certificate

Each participant will receive a certificate to show that their Proficiency has increased.

Venue

Online via Zoom