ABOUT THE SPEAKER
Richard Abdul is an MBA holder from Business School Netherlands, with a background in Accounting from the University of Lagos (BSc). He is an affiliate member of the Chartered Institute of Marketing (CIM) in the UK, a mini-MBA from the Swiss institute and certification from the Advertising Practitioner Council of Nigeria.
Richard Abdul is a versatile Marketing professional with over 10 years of experience working across industry roles including Brand Management, Marketing, Strategy & Planning with exposure to Digital Marketing and Agency relations.
He has gained extensive experience working as a marketing communication consultant (media independent agency) and managing brands.
His Work experience cuts across different organisations including global brands names coming to establish in new markets and local brands in respective business categories such as search engine, beverage, Online payment platform, banking, real estates, Quick Services Restaurants (QSR), Mattress among others.
Among recorded successes was rescuing a business from an obscure position to become a UNICORN brand, creating top of mind awareness, establishing a new division for another brand, and winning the industry award for that year.